Book Marketing
8 ideas to bring the book out of irrelevance
The book has become irrelevant due to its lack of presence where decisions are made today, in the digital media. This is what we explained
18 December, 2025
Manual de Book Marketing
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Book Marketing
Cheap excuses: how book sales are sinking as the industry confuses cause and effect
The book sector in Spain has accumulated in the last five years a fall of almost 35% in the number of copies sold. This is
18 December, 2025
5 reasons why books do not appear on the Internet
Every day millions of potential readers will type their concerns into a search engine – “gothic cathedrals”, “Barcelona” or “is Belén Esteban undergoing surgery” –
18 December, 2025
The surprising reason why fewer books are sold every day
Neither people are reading less, nor piracy is eating the sector, nor even e-books are cannibalizing enough to explain the drop in sales of printed
18 December, 2025
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