Make your company known all over the world
Going out to meet new markets is no longer necessarily synonymous with expensive trips to international trade fairs, trips in search of suppliers or opening branches in distant countries.
Online media now allow companies with a certain type of product a more subtle, more controlled and, above all, cheaper and easier to digest approach for the organization than traditional internationalization. The key is to create remotely, with the help of online media, the three elements that are the basis of the conquest of a new market:
Only those who are sufficiently well-known will sell. Visibility is achieved with a good product proposal and advertising in the right environments. Content marketing, presence in search engines and social networks can create a small community of followers around a brand.
No trust, no sale. In the absence of a visible face, trust is achieved in digital media through repeated contact with community members, answering their questions and providing valuable information.
Once the three pillars established, the internationalising company will have, at the very least, very valuable answers to some fundamental questions:
In many cases, sales are also obtained and, therefore, an embryonic market. Another advantage is that from this embryo, growth in the target country can be managed in such a way that the company’s structure has time to adapt, since the new market will require employees with language knowledge, new logistic processes and adequate financial tools.
Noergia’s functions in the internationalisation process are:
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