Medical-Health Marketing

Medical-Health Marketing

Marketing for consultations, clinics and companies in the health sector

Treat the patient well, make professional decisions, encourage recommendations from mouth to ear and convey an image of seriousness. This is exactly what anypractice, clinic or hospital has to do for years to secure a clientele.

And this is the same when you want to expand your business by reaching new groups through digital media.

Build trust and convey professionalism

Noergia provides experience and knowledge in communication from medical environments and provides the tools to reach future patients of our clients with the right message.

Strategy

Each health centre has a limited number of specialities. What is the target audience? How to get to it? What tools to use? How to interest and seduce them?
Noergia performs a diagnosis and helps the centre define its strategy and translate it into a marketing plan.

Noergia Digital Médico-Sanitario

Tools for online promotion

Although there is no universal recipe for any clinic, good practices often lead to success.
An online presence through a website and accounts on social networks is the starting point: publishing content of interest to patients, getting it to appear in search engines and making yourself known with advertising in the appropriate digital media are usually part of a successful strategy.

Medical website design

SEO: your medical website in search engines

Appearing in prominent positions for searches by the main keywords that describe your services is not only an inexhaustible source of new patients, it is also an important contribution to the reputation of your clinic.

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SEM + Online Advertising

Do you need fast results? Are you launching a new service? Is your market hyper-competitive? Online advertising can be the solution to attract new patients.

Conversion of visitors into patients

A visitor to the web can become a patient … or not.

Everything will depend on how well you charme the ongoing patient and that there is no “friction”, i.e. the patient is not troubled with doubts or does not find technical errors that make him flee to more friendly websites.

Noergia specializes in visitor to client conversion techniques. We are certified by the Institute Conversion XL.

Noergia is certified as Conversion Optimizer by the CXL Institue
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Writing of medical content

Other services

Reputation improvement

No one is perfect and we all have clients who have had a bad experience with our service. Sometimes a negative comment can appear in the least opportune places, for example in Google when searching for the name of your clinic.

Active listening

Social networks are an excellent place to detect what is said about a clinic or medical practice. The best way to avoid attacks on a brand is to intercept them early. The best way to improve our service is by listening to the patient.

aplicación móvil para el sector médico

Apps for health businesses

Mobile applications are an essential tool for customer service and the promotion of clinic services. Training apps, risk calculators, video call appointments or medication management are just some examples of applications that make life easier for the patient and place your clinic in a relevant place: the mobile screen of your patients.

Management of clinic social networks

For a clinic, having a broad community of followers is a continuous nursery of patients and a retaining wall against future problems because the best brand defender is a satisfied patient.

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Auto diagnosis

You can perform a self-diagnosis of your website by clicking on this link: